News

SIMA Announces 2025 Waterman’s Ball Honorees

SIMA Announces 2025 Waterman’s Ball Honorees

Courtesy of Shop Eat Surf The honorees will be celebrated at the Waterman’s Ball on June 13 at The Ranch at Laguna Beach in Laguna Beach, Calif. Courtesy of SIMA....

SIMA Announces 2025 Waterman’s Ball Honorees

Courtesy of Shop Eat Surf The honorees will be celebrated at the Waterman’s Ball on June 13 at The Ranch at Laguna Beach in Laguna Beach, Calif. Courtesy of SIMA....

Shaun Tomson and the Evolution of Instinct

Shaun Tomson and the Evolution of Instinct

Awesome one from the crew at the Santa Barbara Independent! When Shaun Tomson draws lines, people pay attention. More to the point, when Shaun Tomson draws lines, the future often...

Shaun Tomson and the Evolution of Instinct

Awesome one from the crew at the Santa Barbara Independent! When Shaun Tomson draws lines, people pay attention. More to the point, when Shaun Tomson draws lines, the future often...

A Wave of Positivity

A Wave of Positivity

Via Style of Sport: World Surfing Champion Shaun Tomson is considered one of the greatest surfers of all time. Dominant on the pro tour in the late 70’s and 80’s,...

A Wave of Positivity

Via Style of Sport: World Surfing Champion Shaun Tomson is considered one of the greatest surfers of all time. Dominant on the pro tour in the late 70’s and 80’s,...

The Story of Instinct

The Story of Instinct

Instinct was launched in Durban, South Africa. In the summer of 1979, Shaun was competing internationally on the world tour and, with the help of investors, Instinct was born. "I...

The Story of Instinct

Instinct was launched in Durban, South Africa. In the summer of 1979, Shaun was competing internationally on the world tour and, with the help of investors, Instinct was born. "I...

Come Hang at Hobie in Laguna - Friday, April 4th

Come Hang at Hobie in Laguna - Friday, April 4th

Come meet Shaun Tomson this Friday April 4th at Hobie Surf Shop Legendary surfer Shaun Tomson is coming to Hobie Surf Shop this Friday for a meet & greet open to...

Come Hang at Hobie in Laguna - Friday, April 4th

Come meet Shaun Tomson this Friday April 4th at Hobie Surf Shop Legendary surfer Shaun Tomson is coming to Hobie Surf Shop this Friday for a meet & greet open to...

Surfer’s Code: Stories of Courage and Commitment

Surfer’s Code: Stories of Courage and Commitment

An Inspiring Multi-Media Keynote at the South Coast Theater in Laguna Beach Laguna Beach, CA – March 2025 – Legendary world champion surfer, bestselling author, and globally renowned motivational speaker...

Surfer’s Code: Stories of Courage and Commitment

An Inspiring Multi-Media Keynote at the South Coast Theater in Laguna Beach Laguna Beach, CA – March 2025 – Legendary world champion surfer, bestselling author, and globally renowned motivational speaker...